The Best Email Marketing Platform For Entrepreneurs in their 20’s
I’ve had an entrepreneurial spirit my entire life…
… but didn’t quite step fully into this role until after I graduated from college. Like most of our community here at Babes Rising, I was faced with the reality of college being over and no longer being able to rely on the safety and comfort of the bubble that college provides.
During my final two months of senior year, I got a job opportunity that would begin right after graduation - a position working for a local grass-fed beef company! I jumped right in shortly after graduation and while I aligned so much with the company’s vision and values, I did not like having a boss. I quickly realized I wanted to do my “own thing”. After a few months, I decided to go ahead and give my dream of owning my own business a shot and enrolled in a holistic nutrition program that was perfectly aligned with what I was most passionate about at the time - all things nutrition, holistic health/healing and natural medicine.
After I finished nutrition school, I started my business right away! I began working with clients one:on:one and also leading groups through various nutrition challenges and programs. It was SO fulfilling to be doing my own thing, making my own money, and building a business helping people. It was fun to have my own brand, with its own unique vibe to it!
Since this pivot, I haven’t looked back! I’ve allowed my business focus to shift, evolve, and transform over time, but have remained true to my entrepreneurial spirit and love absolutely LOVE when I come across girls in Babes Rising who have similar visions for themselves and want guidance and support with pursuing their own passions and creating their own businesses. If this is you — keep reading!
Inside of this blog post, I’m going to be sharing about the #1 email marketing tool I recommend to any/all of my girls in our Babes Rising community who are eager and excited to do their own thing — whether it’s a blog, a podcast, and/or any type of service or offering!
Introducing… Flodesk - the #1 email marketing tool you must invest in when jumping into your own business endeavor or passion project!
One more personal story before I dive into the beauty and benefits of this marketing tool:
When I first began my business and started to offer coaching and programs online, the piece of advice I kept receiving from my own personal mentors and hearing business coaches say over and over again who I would listen to on various podcasts interviews was to build your email list.
They all shared how unreliable your social media following is, especially with the algorithm is always changing. Yet, when you have someone’s email address, you can continue to provide them with value via email (in the form of a newsletter, tips, tricks, personal stories, etc) and build a longer term relationship with them. This, in turn, can help you to create longer term, loyal customers and clients for yourself!
I decided it felt important to listen to this piece of advice and started building my email list up using one of the more common but pretty basic email marketing platforms that was available 6-7 years ago.
I was happy enough with that email marketing platform, but not in love with it, by any means. It just got the job done. And I most definitely wasn’t enjoying writing / creating emails to my email list until I learned about Flodesk from a good friend of mine. Truly!
I was talking openly with this friend of mine (who also runs her own coaching and wellness business) about how I really wanted to write more regular emails to those on my email list but wanted them to be designed pretty and wanted to have fun with it and she immediately said: “Shannon, I know the perfect email marketing platform for you! I just started using it a few months ago and I have never enjoyed writing emails more!”
Intrigued, I asked her to send me over the information. She texted me a link to Flodesk, I tried out my two-week free trial (click here to sign-up for yours!) and I haven’t looked back ever since!
Now, let’s dive a bit deeper into this beautiful email marketing platform, shall we?
What is Flodesk:
Flodesk is the world’s most intuitive email marketing platform created by women and designed to help small businesses grow, nurture, and monetize their email list—beautifully.
Remember how earlier I shared that one of the top pieces of advice I received from business coaches was to build and nurture an email list?! Flodesk is the marketing tool you use to do exactly that!
Flodesk’s Core Features:
1.Email marketing
Flodesk makes it easy to design emails people love to get with stunning, branded templates. Flodesk will help you grow your list with landing pages, pop ups, and embedded forms, make money while you sleep with workflow automations, and run email marketing like a pro with advanced segmentation and robust analytics.
My favorite part of the email marketing feature in Flodesk is that it’s very intuitive and easy to use with all the template options, as well as colors and fonts you can customize to match your brand and vibe!
2. Link in bio
Start growing your email list with Flodesk’s stunning link in bio that captures subscribers right from your social media profile.
You can use Flodesk’s link in bio in your IG or Tik Tok bio to help bring your followers from your socials over to your email list (which IS the goal!)
3. E-commerce
Ready to make more money, honey?! Flodesk Checkout helps you monetize with e-commerce blocks, sales pages, upsells, instant deliveries, and unlimited transactions—all seamlessly connected from the start.
This is where Flodesk helps you turn your emails and various pieces of content into true money-generating opportunities that look aesthetically pleasing and are very easy to integrate into your normal content creation!
This is selling, made simple!
These three core features make Flodesk an email marketing platform that is comprehensive, intuitive, aesthetically-pleasing, and just a whole vibe that will most definitely up level the business you are creating.
As I wrap up, I will say if you are taking those first steps in a new business, side hustle, or passion project, Flodesk is THE email marketing platform you should invest in.
The three core features of Flodesk (email marketing, link in bio, and check-out) are exactly what you need to:
Grow your email list with more and more subscribers
Nurture that email list with beautifully branded emails
Sell to those on your email list in an authentic and easeful way
Investing in Flodesk has been a game-changer for my business — it makes my weekly email newsletter a joy to design and send out each week and helped me create email nurturing sequences with so much ease! I have also used the check-out feature for various events and programs and just love the functionality of it and seeing those sales notifications come in via email! Super satisfying.
This is THE email marketing platform I recommend for all you beautiful, passionate young women seeking to do your own thing. My recommendation is to jump on in — click here for 50% off your first year of Flodesk!
And if you have questions about how to use anything, the women who work for Flodesk are super helpful, plus, I would be happy to answer any questions for you - just email me: shannon@babesrising.co and I can help direct you! Once you get the hang of it, I really think you’re going to love this tool, just as much as I do.
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📷: Flodesk
